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6 Ways Your Law Firm Intake Department Hurts Your Bottom Line and How to Fix It
Why is your law firm not generating enough profits? Many law firms, from small to global sized multi-office giants, spend a small fortune in human capital and money on their marketing programs. They...
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Marketing Agency Inner Architect Awarded Google Partner Status
I am very happy to announce that Inner Architect has earned the distinction of being a Google Partner marketing agency. The Google Partner badge, which is now proudly displayed on our website, shows...
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Mobile Marketing Opportunities Small Businesses Shouldn’t Miss
Mobile marketing is opening up a whole new world for small businesses. Think about it. More people than ever are constantly connected online—either by smartphone, tablet or computer. This...
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Live Chat Services Now Offered by Inner Architect
Inner Architect is happy to announce a new offering – live chat services. Why do we want to provide live chat services? Because we have seen first-hand the impact live chat—or better said, the right...
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Read This Before Signing a Law Firm Marketing Service Agreement
I think it is safe to say that law firm partners know they need marketing yet most don’t understand it and frankly, they have much more important work to focus on. So unless it’s a big firm with an...
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2 Tips for Improving PPC Click-Through
One of the most common problems I see when evaluating PPC click-through on an existing account is lack of oversight. Think about it. PPC campaigns are live. So is the reporting data attached to them....
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How to Use Twitter’s Favorite Feature to Showcase Your Expertise
What was once an underutilized feature on Twitter, ‘Favorites’, is quickly becoming a subject of experimentation. One of the original reasons for using the Favorites feature was to store content you...
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What is the Google “Pigeon” Algorithm Update?
In their ongoing quest for the best most relevant search experience for users, Google recently launched a new and relevant update tied closely to local search. As happens on occasion, Google decided...
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Fitness Club Marketing and Keeping Members Sticky
Last week I received an email from the manager of the fitness club I’d been a member of for 16 months. He thanked me for my feedback about why I recently canceled my membership. Although my trips to...
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Law Firm Marketing Strategy by Inner Architect Recognized by U.S. Chamber of...
Inner Architect is proud to announce that our client, pioneering asbestos law firm Kazan Law of Oakland, California, was honored by the U.S. Chamber of Commerce Institute for Legal Reform as one of...
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Marketing Agency Inner Architect Awarded Google Partner Status
I am very happy to announce that Inner Architect has earned the distinction of being a Google Partner marketing agency. The Google Partner badge, which is now proudly displayed on our website, shows...
View ArticleClik here to view.
6 Ways Your Law Firm Intake Department Hurts Your Bottom Line
Why is your law firm not generating enough profits? Many law firms, from small to global sized multi-office giants, spend a small fortune in human capital and money on their marketing programs. They...
View ArticleClik here to view.
Mobile Marketing Opportunities Small Businesses Shouldn’t Miss
Mobile marketing is opening up a whole new world for small businesses. Think about it. More people than ever are constantly connected online—either by smartphone, tablet or computer. This...
View ArticleClik here to view.
Live Chat Services Now Offered by Inner Architect
Inner Architect is happy to announce a new offering – live chat services. Why do we want to provide live chat services? Because we have seen first-hand the impact live chat—or better said, the right...
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The Job That Made Me Face Death
It wasn’t the ridiculous job delivering balloons, in a clown suit, to couples in restaurants during my high schools years. Nor was it my job as a janitor for a local newspaper where I was on my knees...
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Do You Want Time Management or More Results?
The average desk has 36 hours of procrastinated work on it. Let’s hope you’re producing at a higher rate. Not Enough Time? Management guru Peter Drucker says “Time is the scarcest resource.” Everyone...
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Response Based Law Firm Marketing Produces New Cases
A vast majority of law firms today are rapidly increasing their investment in law firm marketing and lead generation services in the face of growing competition with other firms according to the 2016...
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Click Fraud is the #1 Problem Facing Online Advertisers Today
If you are a marketer or business owner utilizing pay-per-click (PPC) advertising then you understand a very real fact: PPC marketing has evolved over the past two decades supplanting the traditional...
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Inner Architect Click Fraud Article Featured in Plaintiff Magazine
We are pleased to announce that Inner Architect CEO Susan Hanshaw and Principal Dean Guadagni were featured in the March 2018 issue of Plaintiff magazine for their piece “The Dangerous Side of Online...
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Lead Response Strategies That Close Sales
Please indulge me and take my one question test: What are lead response strategies? Stop kidding yourself with that inner voice that is calmly telling you that everything will be alright because your...
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